Bill Cullen and Jackie Lavin challenge students to ‘THINK OUTSIDE THE BOX’ in support of Kellogg's Fun Raise 4 Kids

 

Speaking at the launch of Kellogg’s Fun Raise 4 Kids Campaign, Bill Cullen said: “This campaign is all about teenagers helping teenagers. We know that many children and teenagers who are seriously ill are forced to spend time away from their families and friends, sometimes in isolation, when battling illness. This campaign helps to raise much needed funds to improve their experience, while in hospital. I believe in rewarding those who ‘think outside the box’. Young people always amaze me with the ideas they can generate and we are really looking forward to working on this campaign and to sharing our entrepreneurial skills with the school that stands out from the crowd.”

 

Speaking at the launch, Jackie Lavin added: “Every single family has its own experience of illness, but it is particularly hard when illness affects a child. We know how hard the team at Crumlin work to ensure the best possible outcomes for their patients. In the current climate, hospitals are under severe financial pressures, which is why fundraising efforts such as Kellogg’s Fun Raise 4 Kids, remain so important. We are delighted to support this initiative and to mentor the students who come up with the most innovative event as part of their own Kellogg’s Fun Raise 4 Kids campaign.”

 

Dympna Cawley, Assistant Director of Nursing at Our Lady’s said:

“To date, more than 10,000 secondary school students around the country have raised over €2.4 million through Kellogg’s Fun Raise 4 Kids. These funds have gone towards various projects in the hospital including St Michael’s Ward and St John’s Oncology Ward. Both wards are specialist wings where teenagers with lifelong chronic illnesses are treated. For some who spend weeks or months on these wards, the upgrades and refurbishments are imperative. In 2012, funds raised through Kellogg’s Fun Raise 4 Kids will go towards improving teenage services at Our Lady’s Children’s Hospital, Crumlin.”

 

Students are invited to register their event to be in with a chance to win a mentoring session with Bill and Jackie. Kellogg’s Fun Raise 4 Kids week takes place from April 23rd to 27th, 2012. There are prizes on offer for students who raise the most funds and for those who organise the most successful event. Log onto www.kelloggs.ie/funraise4kids or telephone 1890 507 508 to register an event and to get a free pack with a list of fundraising ideas, sponsorship cards and posters to help advertise events.

ENDS